March 2023 ~ March 2024

Global Interest Trend for <VT Cosmetics>

The Product that Caught Global Consumers' Attention in the First Half of 2024🔥

VT Cosmetics Soars with #Reedle Shot Buzz! 💉

Recently, from the Daiso sold-out frenzy in the Korean market, the brand 'VT Cosmetics' has been setting social media ablaze! Successfully expanding not only in Korea but also in the Japanese market lately, skyrocketing on platforms like Qoo 10, Rakuten, and Amazon 🇯🇵.

Through TikTok and YouTube, it's gaining global attention with its unique concept called #Microneedles and its title as Korea's No.1 #Skin Booster! Let's delve into the ecommerce performance across different countries where the #Reedle Shot is capturing global consumer interest 👀.

Source: TikTok, Google Trends Search | IMG: VT Cosmetics / Amazon / Musinsa

TikTok search results as of March 22, 2024

<#reedle shot>

How is #VT Cosmetics Reedle Shot💉Doing in Olive Young?

Let's take a look at VT Cosmetics' ecommerce performance in each country from the second half of 2023 to February 2024. First, at Olive Young, the entry-level product 'Reedle Shot 100 Essence' took the top spot! Achieving a total of 5,342 reviews during the period, it maintained the top sales ranking in January 2024. Additionally, in 2024, products targeting sensitive skin, such as the lower-tier 'Reedle Shot 50' and the highest level 'Reedle Shot 1000', were also introduced. So, what aspects of Reedle Shot have satisfied Korean consumers and led to their purchases?

source: Trendier Market Research, Olive Young, 07.2023~02.2024, Competitor Sales Performance Analysis - VT | IMG: Official Image

1st

[Arang Pick] VT Reedle Shot 100 Essence 50ml

50mL / 32,000 KRW

 Reviews▲ 5,342

January 2024 Sales Rank 1st

2nd

VT Reedle Shot 300 Essence 50ml

50mL / 43,000 KRW

 Reviews ▲ 1,189

February 2024 TOP 10 Sales Ranking

3rd

VT Reedle Shot 700 Essence 30ml

30mL / 58,000 KRW

 Reviews ▲ 141

Best Rank 19th as of January 24, 2024

➡️ Have You Seen The 2024 Latest Product?  🆕

VT Mild Reedle Shot 50
Essence 50ml

₩14,400원

#Cica

#Mild

#Sensitive Skin

It seems like I made the right choice by purchasing the Reedle Shot 50 as I have sensitive skin prone to atopic reactions. It stings a bit, which feels just right for me...

🆕

50mL / 27,000 KRW

SNS sensation! Tackling skincare with functional products
Embarking on pore improvement effects 💉

Upon reviewing related reviews, we found consumers who were curious due to viral trends on social media and decided to give it a try. Additionally, we observed a trend towards the use of slow aging functional products, which assist in absorption and pore improvement. Despite experiencing discomfort or tingling sensations, users were seen to persistently use the product.

Source: Trendier Beauty, Olive Young, July 2023 ~ February 2024, Product Detailed Report - VT

cyg02****, 17/01/2024

ah3****, 13/01/2024

➡️  VT Reedle Shot Review Highlights! 🗣️

Effect: Feels like pores are shrinking and skin texture is improving? The next day after washing my face, my skin feels incredibly soft, making makeup application a breeze. It seems to have a similar effect to exfoliation... Honestly, I didn't discover this product at Olive Young; I heard there was a craze at Daiso, so out of curiosity, I looked into it and ended up purchasing it at Olive Young!! I feel like I made a good choice... When I first applied it, it really hurt, like 100 degrees pain,,, I wondered why I was even putting this on, but the next day, after washing my face,,, wow, my skin felt so soft, I was like, is this really my skin? It felt so smooth that I've been using it steadily up until now...

#Skin Texture Care

One month review! At first, my face hurt so much the next day, it was really sensitive, but I got used to it, and now it's okay. I have enlarged pores, but I saw a lot of improvement in them. It's fascinating to feel them shrinking. Since it stimulates the face to help absorb the basic skincare products, applying it at the first step of skincare routine is crucial. It seems like it enhances the effectiveness of functional products, so I always use it with functional products!!! I started with Reedle Shot 100 and ended up purchasing 300.

#Pores

Recently, it's been so popular among YouTubers, so I was really curious and decided to purchase it! :-) When I first used it, there was a slight tingling sensation, but after using it daily for about a week, it felt comfortable! Applying it consistently right after cleansing, I felt moisturized without any dryness, and the pores on my nose, which were a concern, also seem to have shrunk. I think I'll continue to use it steadily! I would recommend it to friends who are concerned about pores and uneven skin texture!

#Youtuber

jde****, 09/12/2023

@Arang 아랑

407k Subscribers

➡️ Which Influencers Mentioned This Product? 🔥

@디렉터 파이

1.03M Subscribers

@스완SWAN_현실남자뷰티

389k Subscribers

@깨모ggemo

115k Subscribers

@로맨틱민서 MINSEO

45.8k Subscribers

@오션 OCEAN

160k Subscribers

How is #VT Cosmetics Reedle Shot💉Doing in Japanese e-Commerces?

From the second half of 2023 to February 2024, let's take a look at VT Cosmetics' performance in the Japanese ecommerce market. Firstly, on Qoo, the Reedle Shot product sold 30,077 units and achieved a total of 45,386 reviews! Additionally, @cosme and Rakuten recorded daily rankings in the top spot, with 722 reviews during the period. So, what aspects of Reedle Shot satisfied and led Japanese consumers to purchase it?

source: Trendier Beauty, Qoo10 / Rakuten / @cosme, July 2023 - February 2024, Competitive Business Performance Analysis - VT | IMG: Official Image

Qoo10

[NEW 50/1000] Reedle Shot 100 / 300 / 700

4,730 JPY

Sales ▲ 30,077

45,386 Total Accumulated Reviews

Rakuten

Reedle Shot 100 ( Booster Essence/ 50ml)】 

2,740 JPY

September 2023 Daily Rank 1st

338 Total Accumulated Reviews

@cosme

Reedle Shot 100

3,520 JPY

 Periodical Review ▲ 722

947 Total Accumulated Reviews

➡️ Other Popular Products? 🔥

NEW】
Reedle Shot Cleanser (Gel/Milk)

#Cica

#Pores

#Skin Texture

11,269 sold!

🚀

2,530 JPY

Enhanced Skincare Absorption! 🆙 Even if it stings a bit, if it means better pore improvement and skin turnover...

Upon reviewing related reviews, it's evident that many users experience some discomfort, similar to Korea. However, there are also reviews expressing satisfaction with the perceived benefits of slow-aging functional products, particularly in assisting the absorption of #retinol, improving pores, and enhancing skin turnover.

Source: Trendier Beauty, Qoo10/Rakuten/@cosme, July 2023 ~ February 2024, Product Detailed Report - VT

r1n***, 01/09/2023

03/12/2023

➡️  VT Reedle Shot Review Highlights! 🗣️

At first, it was quite painful, but as you continue, you become accustomed to the discomfort. The thinner areas of the skin may become slightly red, but by the next morning, it improves. It seems like the absorption of skincare products, such as cosmetics, has increased, as the skin feels moisturized in the morning, indicating an effective result.

#Absorption

I started using it about once a week, and now I'm using it every three days. Since I've been using retinol regularly and have also tried VOS at a salon before, I didn't experience any redness or swelling. I haven't finished it yet, but I'm satisfied because my pores seem to be shrinking. Considering salon care, it's quite affordable. I was worried that it might not be effective if it didn't sting the next morning, but it seems like my skin has just become less sensitive. Haha, I plan to reorder when I'm finished.

#Pores

I decided to start with 100 because I was a bit scared. Haha. At first, it wasn't as painful as I thought. However, on some days, there was stronger irritation, so I realized it might vary depending on my skin condition. Personally, I feel a sensation like carbonation popping on my skin, or like when you press a cotton pad (or magic tape) against your skin. However, I think it varies from person to person. Also, after applying it, I noticed that the tingling sensation continues when I apply skincare products like toner, lotion, and serum. Since I have aging skin, I hope the skin turnover improves so that the serum absorbs better.

#Turnover

5581***, 06/07/2023

@友利新 / 医師「内科・皮膚科」

855k Subscribers

➡️ Which Influencers Mentioned This Product? 🔥

@すみしょう

482k Subscribers

@nanakoななこ

1.49M Subscribers

@EGA.channel

944k Subscribers

@かずのすけ

470k Subscribers

@Hyukヒョク

547k Subscribers

How is #VT Reedle Shot in Southeast Asia and the United States?

Upon analyzing the Shopee data from Malaysia and Singapore in Southeast Asia, it was evident that both countries have experienced a recent surge in sales! Reviews, particularly on Instagram and from Korean beauty YouTubers, indicate a trend of purchasing. Users expressed satisfaction with the improvement in #trouble marks. On Amazon US, the product has accumulated 639 reviews, with some users initially concerned about sensitive skin but ultimately satisfied with its ability to create #Glowing Skin and a #Glass Skin effect.

Source: Trendier Beauty, Shopee Singapore/Shopee Malaysia/Amazon US, July 2023 ~ March 2024, Competitor Sales Performance Analysis - VT | IMG: Official Image

➡️ How is Reedle Shot doing on Shopee Malaysia 🇲🇾 ?

[VT] REEDLE SHOT 100 / 300 / 700 skin starter, skin absorption improvement <Official Flagship>

1,051 Sold!

MYR 148.95

➡️ How is Reedle Shot doing on Shopee Singapore 🇸🇬 ?

[VT] REEDLE SHOT 100 / 300 / 700 skin starter, skin absorption improvment [Official Flagship]

2,509 Sold!

 SGD 47.5

➡️ How is Reedle Shot doing on US Amazon 🇺🇸 ? 

VT COSMETICS CICA Reedle Shot 100 Essence | Daily Face Essence, Centella Complex, Hyaluronic Acid, Green Propolis Extract for All Skin Types 1.69Fl Oz (50ml)

 639 Total Reviews

USD 37.00

Skin Suitability: Suitable for combination skin type, no irritation on my skin
Absorption: Good and fast
I love VT Cosmetics 🇰🇷💚... I kept seeing Reedle Shot 100 on Instagram, so I couldn't resist buying it. This product is truly the treasure (holy grail) of my daily skincare routine because the advertisement is real. I always envied people with flawless skin without any imperfections... I never thought I would be one of them. I was completely wrong. VT Cosmetics played a huge role in overcoming my skin concerns from day one. I encourage you all to try VT Cosmetics like I did and experience its amazing effects!

Second purchase from VT! Despite the Christmas season, fast delivery. The well-packaged items arrived in good condition. Many thanks for the free gifts and samples! Tried Reedle Shot 100 and fell in love, so purchased others like Reedle Shot 300 and Reedle Shot 700 as well! It suits my troubled skin really well! Acne scars are healing really quickly too! Will definitely purchase again. Thank you!

I'm amazed at how much my skin has improved after using this product for just 3 days in my skincare routine (nighttime)! At first, I was worried it might sting a bit because it felt like "tiny acupuncture needles," and my skin is sensitive, so I hesitated to use it. But the next morning, my skin felt firm, moisturized, and had a radiant glow! I've always wanted "glass skin," and I feel like I can achieve that with this product. I noticed that my foundation goes on smoother and blends better when I apply makeup.

Copy of Copy of [브랜드] 상반기 싱가포르에서 선크림 80,000개 완판된 브랜드?, #조선미녀 분석📝

By measurecommerce

Copy of Copy of [브랜드] 상반기 싱가포르에서 선크림 80,000개 완판된 브랜드?, #조선미녀 분석📝

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