SAMPLE

1-1. Market Research by #Keywords

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Q1 2024 Olive Young #Bumpy skin/Exfoliating Market - Skincare & Mask Pack Rising Category research

Q1 2024, Olive Young #Bumpy Skin/Exfoliating TREND MARKET ! 📈

  • The top 10 categories in the #Bumpy Skin / Exfoliating skincare & mask pack market, based on the total number of products. 
  • 1 min Quick Summary! ⏰
    • In Q1, products using the keywords 'Bumpy skin' and 'exfoliating' saw a total increase of 117, showing a growth rate of 70.48%.

    • Top Increase in the number of Products: Essence・Serum - 🔺29 / Top Growth Rate: Derma Cream - 🔺300%

source: Trendier Databot, Olive Young, Jan~Mar 2024, Skincare & Mask Pack category, #exfoliating / Bumpy skin market research(Comparison Criteria-QoQ)

Category Number of Product Product Count Change Average Price Total Reviews
Essence・serum 58 ▲ 29 ₩34,930 10,196
Cream 35 ▲ 18 ₩32,551 4,075
Pad 34 ▲ 8 ₩20,483 6,210
Skin・toner 30 ▲ 11 ₩26,275 2,966
Sheet・mask 27 ▲ 8 ₩20,493 5,766
Sashoff mask 19 ▲ 6 ₩29,743 1,062
Modeling・peeloff mask 18 ▲ 8 ₩21,491 1,328
Sleeping_mask 14 ▲ 4 ₩24,814 1,036
Dermo cream 8 ▲ 6 ₩34,377 1,852
Dermo essence・serum 6 ▲ 2 ₩37,400 1,021

Dermo cream

La Roche-Posay Cicaplast Balm B5+ 200ml Set (+Cica Toner 50ml +Cica Balm 3ml*2 Gift)

Sheet_mask

Abib Mild Acidic pH Sheet Mask Heartleaf 1pc

Toner Pad

[Do Kyung-soo PICK] Dermatory Cica Gauze Pad 160ea (80ea+80ea Limited Edition)

Essence・serum

[Skin Texture] Numbuzin No 3. Skin Softening Serum 80ml Set(+ No.3 Serum Pack)

Essence・serum

[Minsco PICK] Cosrx The 6 Peptides Skin Booster Serum 150ml Set (+ Peptide Serum 30ml)

Cream

[NEW Cream] Centellian24 Madeca Cream Time Reverse 50ml

Washsoff Mask

Torhop Loyly Green mud Collagen Mask 90g

Modeling・peeloff mask

Rose Mask Renewal [Review Event] Mamonde Floral Glow Rose Liquid Mask 80ml (+Pad 20ea Gift)

Q1 2024 : Rising #Bumpy/Dead skin Cell Skin Care & Mask Pack Market 👀

Category Product Count  Q1 Reviews Reviews / Product
1st Dermo Cream 8 1,852 231.5
2nd Sheet Mask 27 5,766 213.56
3rd Toner Pad 34 6,210 182.65
4th Essnece・Serum 58 10,196 175.79
5th Dermo Essence・Serum 6 1,021 170.17
Category Product Count Average Price Reviews
1st Essence・Serum 3 ₩19,837 783
2nd Cream 3 ₩26,571 743
3rd Modeling・peeloff mask 3 ₩25,518 249
4th Washsoff Mask 3 ₩27,700 249
5th Toner 2 ₩20,775 176

 Top 5 Category - Total Reviews divided by Products🔥

 Top 5 Category - Newly Registered Products🌟

💚 CASE in Point

💚 CASE in Point

source: Trendier Databot, Olive Young, Jan~Mar 2024, Skincare & Mask Pack category, #exfoliating / Bumpy skin market research

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Q1 2024 Olive Young #Bumpy skin/Exfoliating Market - Cleansing Rising Category research

Q1 2024, Olive Young #Bumpy Skin/Exfoliating TREND MARKET! 📈

source: Trendier Databot, Olive Young, Jan~Mar 2024, Cleansing category, #exfoliating / Bumpy skin market research(Comparison Criter ia-QoQ)

  • The top 10 categories in the #Bumpy Skin / Exfoliating Cleansing market, based on the total number of products. 
  • 1 min Quick Summary! ⏰
    • In Q1, products using the keywords 'Bumpy skin' and 'exfoliating' saw a total increase of 22, showing a growth rate of 42.31%.

    • Top Increase in the number of Products: Cleansing foam・gel - 🔺14 / Top Growth Rate: Cleansing tissue・pad - 🔺100%
Category Number of Product Product Count Change Average Price Total Reviews
cleansing_foam_gel 41 ▲ 14 ₩15,544 4,913
cleansing_oil_balm 12 ▲ 5 ₩19,354 1,748
peeling_scrub 9 ▼ 1 ₩18,058 401
cleansing_tissue_pad 6 ▲ 3 ₩7,303 1,881
dermo_cleansing_foam_gel 3 0 ₩22,500 96
lip_eye_remover 2 ▲ 1 ₩5,023 399
dermo_peeling_scrub 1 0 ₩22,707 5

Q1 2024 : Rising #Bumpy/Dead skin Cell Cleansing Market 👀

Category Product Count   Q1 Reviews Reviews / Product
1 Cleansing Tissue/Pads 6 1,881 313.5
2 Lip & Eye Remover 2 399 199.5
3 Cleansing Oil/Balm 12 1,748 145.67
4 Cleansing Foam/Gel 41 4,913 119.83
5 Peeling/Scrub 9 401 44.56
Category Product Count Average Price Reviews
1 Cleansing Foam/Gel 2 ₩19,114 515
2 Peeling/Scrub 1 ₩20,417 180

💚 CASE in Point

💚 CASE in Point

Top 5 Category- Total Reviews divided by Products🔥

Top 5 Category - Newly Registered Products🌟

Cleansing Tissue/Pads

Shingmulnara Jeju Sparkling Deep Clean Tissue 20ea

Lip & Eye Remover

Ariul Stress Relieving Lip & Eye Remover Pad SET (30sheets+30sheets)

Cleansing Oil /Balm

[No Sebum] Anua Heartleaf Pore Control Cleansing Oil 350ml Jumbo-sized

Cleansing foam/Gel

[Jung Hyuk PICK] Medipeel Red Lacto Collagen Clear Foam 2.0 Kit (300ml+Deep Sponge)

Peeling/scrub

[Bubble Maker Gift]Ariul The Perfect Yulmu Enzyme Scrub Powder Cleanser 55g

Cleansing Foam/Gel

[ayo Couple PICK] Qandi Pure Honesty Morning Cleanser 150ml

source: Trendier Databot, Olive Young, Jan~Mar 2024, Cleansing category, #exfoliating / Bumpy skin market research

2-1. Top-Selling Rankings

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Qoo10's Top Sun Care: Rank 30-11 in Q1 2024 ☀️

[Which product is rising? #SKIN1004 / #Dr.G / #COSRX! 🚀 ] ➡️ Click thumbnail images if you want to see product pages! 👀

source: Trendier Beauty, Jan~Mar 2024, Qoo10, Sun Care category, sales volume research

Rank Thumbnail Brand Product Title Price Sales
30
(40)
Espoir
【NEW】RENEWAL(2 types) Water splash sunscreen 60ml / Fresh Cica / Ceramide
JP¥1,248
(DISCOUNT 0%)
660
29
(68)
Numbuzin
No. 3 No Foundation Porcelain-Skin Tone-up Cream [SPF50+/PA++++], 50mL
JP¥1,939
(DISCOUNT 0%)
668
28
(15)
espoir
[GIFT!]Water splash sunscreen/ Ceramide / Fresh Cica [SPF50+/PA++++], 60ml
JP¥1,830
(DISCOUNT 0%)
727
27
(5)
Manyo
Official_Sunscreen Special Edition Vegan Sunscreen Makeup Base Tone-up Foundation Free Panthenol Calming SPF50+PA++++
JP¥2,380
(DISCOUNT 0%)
808
26
(5)
VELUS
Hydroquinone Cream Pure Hydroquinone 5% Human Stem Cell Serum
JP¥2,980
(DISCOUNT 0%)
833
25
(NEW)
La Roche-Posay
LA ROCHE-POSAY Uvidea XL Protection Tone-up SPF50+ PA++++ 30mL
JP¥2,287
(DISCOUNT 0%)
903
24
(4)
VELUS
Hydroquinone Retinol Cream Human Stem Cell Serum Eye Cream Dark circles Wrinkle Nasolabial folds
JP¥3,480
(DISCOUNT 0%)
920
23
(NEW)
Dr.G
【Set】Best Sunscreen Set of 3types (Jumbo-Sized and bang for the buck!) Korean Cosmetics/UV Care
JP¥5,263
(DISCOUNT 0%)
982
22
(7)
TIRTIR
Mask Fit Sunscreen SPF50+ PA++++ 50ml Sunscreen UV Care
JP¥1,980
(DISCOUNT 0%)
995
21
(3)
dAlba
【For dry skin】Waterful Essence Sunscreen 50ml 2 Set SPF50+PA++++ Moisturizing/Glowing/UV/Sunscreen
JP¥4,500
(DISCOUNT 13%)
1023
Rank Thumbnail Brand Product Title Price Sales
20
(13)
Anessa
【Renewal】[Anessa] UV Care Series
JP¥2,508
(DISCOUNT 0%)
1204
19
(13)
SOME BY MI
【李 Fam's Pick】TrueCica Mineral Calming Tone-up Sunscreen / SPF50+ PA++++ Foundation Free
JP¥1,615
(DISCOUNT 0%)
1396
18
(NEW)
COSRX
Sunscreen series/Vitamin E SPF50+/Aloe/Tone-up/UV care/Vitamin E
JP¥1,665
(DISCOUNT 10%)
1415
17
(NEW)
VT Cosmetics
Sunscreen Series SPF50+ PA++++
JP¥2,200
(DISCOUNT 0%)
1546
16
(19)
Numbuzin
No. 3 No Foundation Porcelain-Skin Tone-up Cream [SPF50+/PA++++], 50mL
JP¥1,939
(DISCOUNT 1%)
1612
15
(2)
Cell Fusion C
【Official】LDK 1st! Sunscreen Grand Collection UV Care/Sunscreen/Korean Cosmetics
JP¥2,600
(DISCOUNT 5%)
1620
14
(2)
Vely Vely
[VELY VELY Official] Collagen/Tone-up/Yuja C/Cica Sun Serum SPF50+ PA++++ Sunscreen
JP¥2,499
(DISCOUNT 9%)
1645
13
(6)
Beauty of Joseon
[Official] Rice Sunscreen 50ml SPF50+ PA++++
JP¥1,980
(DISCOUNT 0%)
1753
12
(2)
espoir
Water Splash Sunscreen 60ml [Ceramide / Fresh Cica] UV Care/Base/Korean Cosmetics
JP¥1,830
(DISCOUNT 0%)
1803
11
(4)
WOOLILIWOO
[Produced by Korean actress! Recommended by Japanese actress!] Egg Sun Balm 15g Beige Sun Balm 15g Egg Cushion 16g / Cushion Foundation Sunscreen/Pore Care
JP¥2,790
(DISCOUNT 6%)
1822
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Q1 2024: Qoo 10's #Sun care TOP 10 Trending Products 🔥

Rising Keyword in Qoo10 you need to know! #Clear Tone-up 🍋 / #Skin-Care-Like Sunscreen / #Korean Sunscreen 🇰🇷

source: Trendier Beauty, Jan~Mar 2023, Qoo10, Sun Care category, sales volume research

1

Sales
▲ 16,789

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dAlba

【Premium UV Care】Sunscreen 50ml 4 types SPF50+PA++++/Tone-up/Sunscreen/Make-up base/Sensitive skin/Makeup Friendly

JP¥2,700 (DISCOUNT 11%)

#Sun Cream

2

Sales
▲ 12,927

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Espoir

【Cherry blossom edition】Water splash sunscreen 60ml / Ceramide / Fresh Cica / Primer combination / Water base / Makeup base / Sunscreen

JP¥2,277 (DISCOUNT 10%)

#Sun Cream

3

Sales
▲ 7,795

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dAlba

【Only Qoo10】Clear glowing set #Recommended Moisturizing/Nutrition/Soothing/Elasticity/Radiance/Pore cover/Tone-up

JP¥4,500 (DISCOUNT 8%)

#Sun Cream

🥇

🥈

🥉

 4th (Sales ▲ 7,581)

La Roche-Posay

LA ROCHE-POSAY Uvidea XL / XL Tint / Protection BB / XL Protection Tone-up Rose / XL Protection Tone-up

JP¥2,350 (DISCOUNT 1%)

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 5th (Sales ▲ 6,610)

Dr. G

【LDK sunscreen 1st place】Best sunscreen UV care / Skincare / Korean cosmetics

JP¥2,470 (DISCOUNT 5%)

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 6th (Sales ▲ 3,667)

SKIN1004

【Official】Hwahae 1st rank! Hyalu-Cica Water Fit Sun Serum 50ml Moisturizing Sunscreen

JP¥2,660 (DISCOUNT 5%)

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 7th (Sales ▲ 2,694)

Dr. Wu

[Official] DR.WU Sunscreen + Moist SPF50+ PA+++ Sensitive skin Moisturizing sunscreen Zinc oxide free Ceramide No White case None Sticky

JP¥4,950 (DISCOUNT 0%)

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 8th (Sales ▲ 2,557)

ANUA

Heartleaf Silky Moisture Sunscreen 50ml (SPF50+PA++++ / Sensitive skin sunscreen)

JP¥1,680 (DISCOUNT 16%)

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 9th (Sales ▲ 1,928)

Dr. G

[Official] Secret garden set (combined new products in 2024!)

JP¥7,222 (DISCOUNT 1%)

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 10th (Sales ▲ 1,887)

La Roche-Posay

Base Uvidea XL / Tone-up / Tone-up Rose / BB / Tint / Gel

JP¥2,920 (DISCOUNT 0%)

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Which #Sun Care Product is Rising in Qoo10? 👀

source: Trendier Beauty, Qoo10, Jan~Mar.2024, Product Detail Report - SKIN1004 / Dr.G / COSRX

TOP 6 from 23! 🚀

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SKIN1004

【Official】Hwahae 1st rank! Hyalu-Cica Water Fit Sun Serum 50ml Moisturizing Sunscreen

JP¥2,660
(Discount 5%)

Main Ingredient

#Hyaluronic Acid

#Broccoli

Main Efficacy

#Moisturizing

#Tone up

I bought it because it has always been #1 on HwaHae. It feels like a milky lotion. It is moisturizing. It's lightweight and doesn't feel like a sunscreen. It's moist and my makeup adheres to it perfectly and doesn't smudge, So great! I am so glad I bought it!

nak***,27/03/2024

NEW RISING 🌟

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Dr. G

[Official] Secret garden set (combined new products in 2024!)

JP¥7,222
(Discount 1%)

Main Ingredient

#Bakuchiol

#Glutathione

Main Efficacy

#Elasticity

#Tone-up

I tried the glutathione tone up Sun cream… The sun cream is really good! It is not dry, moist but not sticky, glides on well with foundation, is not too shiny or matte, does not leave a white cast, and seems to tone up or correct the skin. It is a very good sun cream for me. I will use it along with the new skincare line. I will probably repurchase this product again ♡.

luv***,10/03/2024

NEW RISING 🌟

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COSRX

Sunscreen series/Vitamin E SPF50+/Aloe/Tone-up/UV care/Vitamin E

JP¥1,665
(Discount 10%)

Main Ingredient

#Aloe

#Vitamin E

Main Efficacy

#Tone-up

#Absorption

It was comfortable to apply without being sticky! I can't live without a mask due to hay fever, but the makeup was beautifully applied!

w.m***,27/02/2024

2-2. Top-Review Ranking

Natural Glow with Stick, K-Beauty brand #Hince Radiance Lip & Cheek
Multi-balm has successfully entered the TOP 10 new products 🏆✨

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Reviews ▲ 39

6

MAC

MAC Glow Play Blush 7.3g

₩42,750
(Discount Rate 5%)

Text

" >

Reviews ▲ 36

7

HINCE

HINCE True Dimension Radiance Balm 4color 10g 1ea+1ea (2ea set)

₩58,000
(Discount Rate 0%)

Text

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Reviews ▲ 35

8

HINCE

HINCE True Dimension Layering Cheek 9.3g 4color

₩29,000
(Discount Rate 0%)

Text

" >

Reviews ▲ 34

9

Hourglass

[Hourglass] Ambient Blush 4.2g Choose 1 out of 6

₩57,000
(Discount Rate 13%)

Text

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Reviews ▲ 29

10

AMUSE

AMUSE Soft Cream Cheek (3g) (Choose 1 out of 4)

₩17,000
(Discount Rate 0%)

Text

Ranking the Best: Top 10 Reviews for #InnerGlow Blush in the Cheek Category!

source: Trendier Beauty, 2023.10~12, Naver, Blusher cheek category, Review ranking - #powder/jelly dough/liquid/melting keywords and related surveys
Image Source: Official website

🇨🇦

🇺🇸

🚀

Completed with #Subtle InnerGlow and skincare benefits to match the formula! Did you know that K-Brand #TONYMOLY & #BYUR are on the sharp rise? 🚀

source: Trendier Beauty, 2023.10~12, Naver, Blusher cheek category, Review ranking - #powder/jelly dough/liquid/melting keywords and related surveys
Image Source: Official website

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Reviews ▲ 158

1

HINCE

HINCE True Dimension Radiance Balm 10g 4color

₩29,000
(Discount Rate 0%)

Text

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Reviews ▲ 108

2

BYUR

BYUR Serumfit Volumizing Glow Warm-tone Coral Cream Blusher Stick Clear Mellow Petal

₩16,500
(Discount Rate 25%)

Text

" >

Reviews ▲ 100

3

TONYMOLY

TONYMOLY Cheek Tone Jelly Blusher 3.5g

₩11,000
(Discount Rate 31%)

Text

" >

Reviews ▲ 82

4

NARS

[NARS] Afterglow Blush 7ml [Afterglow Lip Balm Sample Card Gift]

₩40,500
(Discount Rate 10%)

Text

" >

Reviews ▲ 69

5

HINCE

HINCE True Dimension Glow Cheek 9g 4color

₩23,000
(Discount Rate 0%)

Text

Ranking the Best: Top 10 Reviews for #InnerGlow Blush in the Cheek Category!

🇫🇷

🚀

🚀

NEW RISING 🌟

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BYUR

BYUR Serumfit Volumizing Glow Warm-tone Coral Cream Blusher Stick Clear Mellow Petal

₩16,500
(Discount Rate 25%)

Main Color

#pink

#coral

Main Efficacy

#glow

#firmness

Isn't it great? It feels so light and moisturizing, like a splash of water without feeling heavy. I'm really satisfied! 😋 Nowadays, there are so many products with intense pigmentation, so I wanted something like this product! It looks really luxurious, haha. ByUR are surprisingly good, haha. The more I use it, the more I like it, haha. Good luck!

good*******, 20/11/2023

NEW RISING 🌟

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TONYMOLY

TONYMOLY Cheek Tone Jelly Blusher 3.5g

₩11,000
(Discount Rate 31%)

Main Color

#beige

#pink

Main Efficacy

#subtle

#clear

I think it's pretty good, the pigmentation is not strong, but this is rather an advantage. Even though I can layer it many times, it seems to be no problem. I have warm-tone skin so I use it wanting to do a cool- tone makeup. I use it often because it goes well.

daeu*****, 17/12/2023

NEW RISING 🌟

" >

HINCE

HINCE True Dimension Radiance Balm 4color 10g 1ea+1ea (2ea set)

₩58,000
(Discount Rate 0%)

Main Color

#beige

#peach

Main Efficacy

#melting

#glow

They said they make actresses glow, and they do really. It's not artificial, but beautiful.

sony*****, 09/11/2023

Don't miss out the the #InnerGlow Blush Rising Points 👀

source: Trendier Beauty, Naver, Q4 2023, Product Detail Report -Lilybyred / Amuse / Nuse

2-3. Top K-Beauty Products

" >

Qoo10's Top #K-Sun Care: Rank 40-21 in Q1 2024 🇰🇷

TOP 100 🌞  #K-Sun Care Review Rank in Q1 2024

source: Trendier Beauty, Jan~Mar 2024, Qoo10, Sun Care category, review ranking research

Rank Thumbnail Brand Product Title Price Reviews
40
(12)
espoir
[espoir] Water Splash Sunscreen 60ml (Ceramide/Fresh Cica 2 types / Peach Skin Fitting Base 30ml
JP¥1,399
(DISCOUNT 1%)
121
39
(9)
Innisfree
Tone-up No-Sebum Sunscreen SPF50+ PA++++ 60ml
JP¥2,200
(DISCOUNT 0%)
130
38
(NEW)
Haruharu WONDER
【Official】Haruharu Wonder Black balm Daily Soothing Sun Stick 20g Non-sticky sunscreen/Dry skin/Sunscreen
JP¥1,820
(DISCOUNT 0%)
139
37
(106)
Numbuzin
No.3 No-Foundation Porcelain-Skin Tone-Up Cream [SPF50+/PA++++], 50mL
JP¥1,939
(DISCOUNT 0%)
140
36
(NEW)
hadaha
hadaha Waterfull sun Essence/Korean cosmetics/Moist/Sunscreen/Dry skin/Glowing skin/Moisture/Base
JP¥1,580
(DISCOUNT 5%)
146
35
(15)
Dr.G
Green Mild Up Sun Plus [SPF50+/PA++++], 50mL+20mL
JP¥0
(DISCOUNT 0%)
147
34
(NEW)
Make p:rem
[UV Care/Oil control] UV Defense Me No Sebum Sun cream 50ml Korea Smooth pore cover Sebum control Bumpy cover Stickiness ZERO
JP¥2,490
(DISCOUNT 17%)
163
33
(40)
espoir
[GIFT!]Water Splash Sunscreen/Ceramide/Fresh Cica [SPF50+/PA++++], 60ml
JP¥1,830
(DISCOUNT 0%)
164
32
(17)
Manyo
Official_Sunscreen Series Vegan sun cream Make-up base Tone-up Foundation free Panthenol calming SPF50+PA++++
JP¥2,380
(DISCOUNT 0%)
169
31
(16)
Numbuzin
No.1 Glass Glowing Tone-Up Cream [SPF50+PA++++], 50mL
JP¥1,990
(DISCOUNT 0%)
186
Rank Thumbnail Brand Product Title Price Reviews
30
(7)
Green Finger
[Seung kwan PICK] Vegan UV Care Series (Sun cream/Stick/Cushion)
JP¥2,490
(DISCOUNT 0%)
193
29
(NEW)
Make p:rem
[UV Care/Jumbo-Sized] Daily sunscreen 150ml SPF50+PA++++ Korea Face & Body Sun Cream
JP¥3,220
(DISCOUNT 8%)
194
28
(14)
Cell Fusion C
【Official】Laser Sunscreen Set (Laser Sunscreen 45ml x 2 + Cleansing Foam 50ml)
JP¥2,750
(DISCOUNT 5%)
216
27
(12)
dAlba
【For Dry Skin】Waterful Essence Sunscreen 50ml 2ea Set SPF50+PA++++ Moisturizing/Glowing/UV/Sunscreen/Sun cream/Make-up base
JP¥4,500
(DISCOUNT 13%)
225
26
(1)
TIRTIR
Mask Fit Sunscreen SPF50+ PA++++ 50ml Sunscreen UV Care
JP¥1,980
(DISCOUNT 0%)
228
25
(NEW)
Haruharu WONDER
【Official】Haruharu Wonder Black Rice Moisture Airy Fit Daily Sun Screen Sensitive skin/Low irritation/Moisturizing
JP¥2,080
(DISCOUNT 0%)
232
24
(NEW)
EDIT.B
【Gift】【Official】EDIT.B Sun Serum 55ml [Sunday Cica Sun Serum/Sunday Tone Up Sun Serum]
JP¥2,025
(DISCOUNT 4%)
233
23
(589)
P.CALM
【P.CALM Official】Water Barrier Sunscreen (Sensitive skin / Low irritation / Moist)
JP¥2,280
(DISCOUNT 28%)
240
22
(NEW)
Rataplan
【Sun Care Set】Water Parsely Sun Cream + Cleanser SET #UV Care#UV Cut SPF50+ PA+++
JP¥2,990
(DISCOUNT 7%)
257
21
(40)
espoir
[ 20ml * 3ea = Total 60ml ] Water Splash Sunscreen Ceramide (SPF50+/PA++++)
JP¥0
(DISCOUNT 0%)
258
" >

Qoo10's Top #K-Sun Care: Rank 1 ~ 20 in Q1 2024 🇰🇷

source: Trendier Beauty, Jan~Mar 2024, Qoo10, Sun Care category, review ranking research

Rank Thumbnail Brand Product Title Price Reviews
1
(3)
dAlba
【Premium UV Care】 Sunscreen 50ml 4 types SPF50+PA++++/Tone-up/Sun cream/Make-up base/Sensitive skin/Makeup-Freindly
JP¥2,700
(DISCOUNT 11%)
3397
2
(NEW)
espoir
【Cherry Blossom Edition】Water Splash Sunscreen 60ml / Ceramide / Fresh Cica / Primer / Moisturizing base / Make-up base / Sunscreen
JP¥2,277
(DISCOUNT 10%)
3011
3
(1)
Dr.G
【LDK sunscreen NO.1st】Best sunscreen UV care/Skin care/Korean cosmetics
JP¥2,470
(DISCOUNT 5%)
1503
4
(NEW)
dAlba
【Only Qoo10】Glass Glowing Set #Moisturizing/Nourishing/Soothing/Elasticity/Gloss/Pore cover/Tone up
JP¥4,500
(DISCOUNT 8%)
1431
5
(14)
SKIN1004
【Official】No.1st in Hwahae! Hyalu-Cica Water Fit Sun Serum 50ml Moisturizing Sunscreen
JP¥2,660
(DISCOUNT 5%)
886
6
(NEW)
Dr.G
[Official] Secret garden set (with new products in 2024!)
JP¥7,222
(DISCOUNT 1%)
875
7
(1)
Beauty of Joseon
[Official] Rice Sunscreen 50ml SPF50+ PA++++ *Rice Sunscreen
JP¥1,980
(DISCOUNT 0%)
629
8
(2)
ANUA
Dokudami Silky Moisture Sunscreen 50ml (SPF50+PA++++ / Sunscreen for sensitive skin)
JP¥1,680
(DISCOUNT 16%)
584
9
(14)
COSRX
【UV】Sunscreen series/Vitamin E SPF50+/Aloe/Tone up/UV care\
JP¥1,665
(DISCOUNT 10%)
400
10
(8)
Dr. Wu
[Official] DR.WU Sunscreen+Moist SPF50+ PA+++ For sensitive skin Moisturizing sunscreen Zinc oxide free Ceramide No white cast No stickiness
JP¥4,950
(DISCOUNT 0%)
393
Rank Thumbnail Brand Product Title Price Reviews
11
(1)
VELY VELY
[VELY VELY Official] Collagen/Tone up/Yuja C/Cica Sun Serum SPF50+ PA++++ Sunscreen
JP¥2,499
(DISCOUNT 9%)
390
12
(3)
Cell Fusion C
【Official】No.1 in LDK! Sunscreen Collection UV care/Sun cream/Korean cosmetics
JP¥2,600
(DISCOUNT 5%)
349
13
(7)
espoir
Water Splash Sunscreen 60ml [ Ceramide / Fresh Cica ] UV Care/Primer/Korean cosmetics
JP¥1,830
(DISCOUNT 0%)
341
14
(71)
Dr.Melaxin
【Myki's PICK】TX, Astaxanthin Limited collaboration Time-sale
JP¥6,690
(DISCOUNT 0%)
333
15
(3)
Numbuzin
No.3 No-Foundation Porcelain-Skin Tone-Up Cream [SPF50+/PA++++], 50mL
JP¥1,990
(DISCOUNT 0%)
323
16
(15)
Some By Mi
【Lee Fam's Pick】True Cica Mineral Calming Tone-up Sunscreen / SPF50+ PA++++ Foundation free
JP¥1,615
(DISCOUNT 0%)
310
17
(45)
VT Cosmetics
Sunscreen Series SPF50+ PA++++
JP¥2,200
(DISCOUNT 0%)
301
18
(58)
Dr.G
【Set】Best Sunscreen Set of 3 types (Jumbo-Sized for better cost Effective!) Korean cosmetics/UV care
JP¥5,263
(DISCOUNT 0%)
282
19
(13)
WOOLILIWOO
[Produced by Korean actress! Recommended by Japanese actress!] Egg Sun Balm 15g Beige Sun Balm 15g Egg Cushion 16g / Cushion Foundation Sunscreen/Pore care
JP¥2,790
(DISCOUNT 6%)
272
20
(39)
Numbuzin
No.3 No-Foundation Porcelain-Skin Tone-Up Cream [SPF50+/PA++++], 50mL
JP¥1,939
(DISCOUNT 1%)
261

TOP 100 🌞  #K-Sun Care Review Rank in Q1 2024

" >

Qoo 10's #HOT K-Suncare Best 🆚 Rising In Q1 🇰🇷

👉🏻 BEST

source: Trendier Databot, Qoo10, Jan~Mar 2024, Sun care category, Review Ranking research

" >

TOP 1 (Reviews 🔺3,397)

【Premium UV Care】 Sunscreen 50ml 4 types SPF50+PA++++/Tone-up/Sun cream/Make-up base/Sensitive skin/Makeup-Freindly

#Truffle / #Elasticity / #Antioxidant

JP¥2,700

(Retail price
JP¥3,045)

Discount 11%

" >

TOP 2 (Reviews 🔺3,011)

【Cherry Blossom Edition】Water Splash Sunscreen 60ml / Ceramide / Fresh Cica / Primer / Moisturizing base / Make-up base / Sunscreen

#Peptide / #AHA / #Tone Up

JP¥2,277

(Retail price
JP¥2,530)

Discount 10%

" >

TOP 3 (Reviews 🔺1,503)

【LDK sunscreen NO.1st】Best sunscreen UV care/Skin care/Korean cosmetics

#Tone Up / #Mild / #No Irritation

JP¥2,470

(Retail price
JP¥2,600)

Discount 5%

" >

TOP 5 (Reviews 🔺886)

【Official】No.1st in Hwahae! Hyalu-Cica Water Fit Sun Serum 50ml Moisturizing Sunscreen

#Hyaluronic Acid / #Tone Up / #Protection

JP¥2,660

(Retail price
JP¥2,800)

Discount 5%

" >

TOP 22 (Reviews 🔺257)

【Sun Care Set】Water Parsely Sun Cream + Cleanser SET #UV Care#UV Cut SPF50+ PA+++

#Moisturizing / #Layering / #Xylitol

JP¥2,990

(Retail price
JP¥3,230)

Discount 7%

" >

TOP 23 (Reviews 🔺240)

【P.CALM Official】Water Barrier Sunscreen (Sensitive skin / Low irritation / Moist)

#Moisturizing / #Whitening / #Madecassoside

JP¥2,280

(Retail price
JP¥3,200)

Discount 28%

" >

TOP 24 (Reviews 🔺233)

【Gift】【Official】EDIT.B Sun Serum 55ml [Sunday Cica Sun Serum/Sunday Tone Up Sun Serum]

#Tone Up / #Moisturize / #Wrinkles

JP¥2,025

(Retail price
JP¥2,125)

Discount 4%

" >

TOP 25 (Reviews 🔺232)

【Official】Haruharu Wonder Black Rice Moisture Airy Fit Daily Sun Screen Sensitive skin/Low irritation/Moisturizing

#Moisturize / #Tone Up / #Rice

JP¥2,080

(Retail price
JP¥2,080)

Discount 0%

👉🏻  RISING

🆚

2023년 07월

3. Sales and Review Rank

by #Brand

Singapore Top 10 Sales Ranking for #Sensitive Skin + Pores Brands

Q3 2023 Top Selling Brands & Representative Products for Sensitive Skin and Pores Collection🌟

Source: Trendier Market Research, Shopee Singapore, July~August 2023, Skincare, Market Research on #'sensitive','pore' (Quarterly Comparison)

Rising Brands Representative Products

La Roche-Posay

La Roche-Posay Effaclar Serum 30ml | Anti-Acne Serum with Salicylic, Glycolic Acid, Niacinamide for Oily Acne-Prone Skin

50.92 SGD (Discount 14%)

ROUND LAB

ROUND LAB Dokdo Toner 200ml / 500ml

23.00 SGD (Discount 34%)

Klairs

Buy 1 Get 1 Free : [Klairs] Freshly Juiced Vitamin Drop 35ml

39.35 SGD (Discount 48%)

APRILSKIN

[Aprilskin Official] Real Carrotene Pimple Clear Serum

28.90 SGD (DIscount 17%)

1st (-)

90,180

6,227

COSRX

26

2nd (▲ 3)

65,034

2,852

SOME BY MI

20

3rd (▲ 8)

32,203

1,331

Cetaphil

34

4th (▲ 6)

11,027

847

isntree

5

5th (▲ 10)

32,830

749

La Roche-Posay

15

6th (▲ 14)

17,045

731

ROUND LAB

2

7th (▲ 18)

19,791

579

Klairs

6

8th (NEW)

15,438

542

APRILSKIN

1

9th (▲ 8)

4,761

460

Avarelle

2

10th (NEW)

7,725

336

Skin1004

3

Number of Products

Periodic Sales

Estimated Sales Revenue (SGD)

Q3 Highlighted #Sensitive Skin + Pores Skincare Products Analysis! 🔍

#Acne

Main Marketing Keywords🌟

#Pores

#Exfoliation

#Derma

#Salicylic Acid

#Niacinamide

La Roche-Posay

La Roche-Posay Effaclar Serum 30ml | Anti-Acne Serum with Salicylic, Glycolic Acid, Niacinamide for Oily Acne-Prone Skin

Take a look at their Social Media Marketing 👀

Total Review Count

1,765 Reviews

Price

50.92 SGD (DIscount14%)

Total Review Count

1,733

Price

23.00 SGD (Discount 34%)

#Dead Skin Cells

Main Marketing Keywords🌟

#Korean

#Irritation

#Panthenol

#Betaine

#Allantoin

Comfort = Dokdo Toner, Also

Recognized in Singapore

ROUND LAB

ROUND LAB Dokdo Toner 200ml / 500ml

Take a look at their Social Media Marketing 👀

Source: Trendier Beauty, Shopee Singapore, July~September 2023, Product Detail Report - La Roche-Posay / ROUND LAB

#KoreaTopToner #AllSkinTypes #7SkinMethod #SkinLayering #MoistureBalance #Panthenol #SkinSoothing

Clear up excess sebum for

radiant skin 💎

#Pores #ExcessSebum #SkinTexture #TripleCare #MildAcidity #NonComedogenic #OilReduction #ExcessSebumControl #AcneReduction

Q3 Highlighted #Sensitive Skin + Pores Skincare Products Analysis! 🔍

#Repair

Main Marketing Keywords🌟

#Dark Spots

#Acne

#Vitamin C

#Centella Asiatica

#Hypoallergenic

Klairs

Buy 1 Get 1 Free : [Klairs] Freshly Juiced Vitamin Drop 35ml

Take a look at their Social Media Marketing 👀

#Blemish

Main Marketing Keywords🌟

#Brightening

#Acne

#Niacinamide

#Collagen

#Vitamin C

APRILSKIN

[Aprilskin Official] Real Carrotene Pimple Clear Serum

Take a look at their Social Media Marketing 👀

Total Review Count

434 Reviews

Price

39.35 SGD (Discount 48%)

Total Review Count

4,357 Reviews

Price

28.90 SGD (Discount 17%)

Source: Trendier Beauty, Shopee Singapore, July~September 2023, Product Detail Report - Klairs/ APRILSKIN

Achieve clearer skin every day with just one drop ⚗️

#SkinImprovement #TransparentSkin #Gentle #PureVitaminC #StubbornDeadSkinCells #SuitableForSensitiveSkin #Vegan

#TwiceADay #2Weeks #AcneChallenge #Niacinamide #BetaCarotene #HyaluronicAcid #SebumControl #Acne #Absorption #SkinTexture

Clearing acne in just two weeks? Absolutely possible with Carrot 🥕

4. Rising Brand

Case Study 📚

March 2023 ~ March 2024

Global Interest Trend for <VT Cosmetics>

The Product that Caught Global Consumers' Attention in the First Half of 2024🔥

VT Cosmetics Soars with #Reedle Shot Buzz! 💉

Recently, from the Daiso sold-out frenzy in the Korean market, the brand 'VT Cosmetics' has been setting social media ablaze! Successfully expanding not only in Korea but also in the Japanese market lately, skyrocketing on platforms like Qoo 10, Rakuten, and Amazon 🇯🇵.

Through TikTok and YouTube, it's gaining global attention with its unique concept called #Microneedles and its title as Korea's No.1 #Skin Booster! Let's delve into the ecommerce performance across different countries where the #Reedle Shot is capturing global consumer interest 👀.

Source: TikTok, Google Trends Search | IMG: VT Cosmetics / Amazon / Musinsa

TikTok search results as of March 22, 2024

<#reedle shot>

#vt cosmetics Global search Volume

How is #VT Cosmetics Reedle Shot💉Doing in Olive Young?

Let's take a look at VT Cosmetics' ecommerce performance in each country from the second half of 2023 to February 2024. First, at Olive Young, the entry-level product 'Reedle Shot 100 Essence' took the top spot! Achieving a total of 5,342 reviews during the period, it maintained the top sales ranking in January 2024. Additionally, in 2024, products targeting sensitive skin, such as the lower-tier 'Reedle Shot 50' and the highest level 'Reedle Shot 1000', were also introduced. So, what aspects of Reedle Shot have satisfied Korean consumers and led to their purchases?

source: Trendier Market Research, Olive Young, 07.2023~02.2024, Competitor Sales Performance Analysis - VT | IMG: Official Image

1st

[Arang Pick] VT Reedle Shot 100 Essence 50ml

50mL / 32,000 KRW

 Reviews▲ 5,342

January 2024 Sales Rank 1st

2nd

VT Reedle Shot 300 Essence 50ml

50mL / 43,000 KRW

 Reviews ▲ 1,189

February 2024 TOP 10 Sales Ranking

3rd

VT Reedle Shot 700 Essence 30ml

30mL / 58,000 KRW

 Reviews ▲ 141

Best Rank 19th as of January 24, 2024

➡️ Have You Seen The 2024 Latest Product?  🆕

VT Mild Reedle Shot 50
Essence 50ml

#Cica

#Mild

#Sensitive Skin

It seems like I made the right choice by purchasing the Reedle Shot 50 as I have sensitive skin prone to atopic reactions. It stings a bit, which feels just right for me...

🆕

50mL / 27,000 KRW

SNS sensation! Tackling skincare with functional products
Embarking on pore improvement effects 💉

Upon reviewing related reviews, we found consumers who were curious due to viral trends on social media and decided to give it a try. Additionally, we observed a trend towards the use of slow aging functional products, which assist in absorption and pore improvement. Despite experiencing discomfort or tingling sensations, users were seen to persistently use the product.

Source: Trendier Beauty, Olive Young, July 2023 ~ February 2024, Product Detailed Report - VT

cyg02****, 17/01/2024

ah3****, 13/01/2024

➡️  VT Reedle Shot Review Highlights! 🗣️

Effect: Feels like pores are shrinking and skin texture is improving? The next day after washing my face, my skin feels incredibly soft, making makeup application a breeze. It seems to have a similar effect to exfoliation... Honestly, I didn't discover this product at Olive Young; I heard there was a craze at Daiso, so out of curiosity, I looked into it and ended up purchasing it at Olive Young!! I feel like I made a good choice... When I first applied it, it really hurt, like 100 degrees pain,,, I wondered why I was even putting this on, but the next day, after washing my face,,, wow, my skin felt so soft, I was like, is this really my skin? It felt so smooth that I've been using it steadily up until now...

#Skin Texture Care

One month review! At first, my face hurt so much the next day, it was really sensitive, but I got used to it, and now it's okay. I have enlarged pores, but I saw a lot of improvement in them. It's fascinating to feel them shrinking. Since it stimulates the face to help absorb the basic skincare products, applying it at the first step of skincare routine is crucial. It seems like it enhances the effectiveness of functional products, so I always use it with functional products!!! I started with Reedle Shot 100 and ended up purchasing 300.

#Pores

Recently, it's been so popular among YouTubers, so I was really curious and decided to purchase it! :-) When I first used it, there was a slight tingling sensation, but after using it daily for about a week, it felt comfortable! Applying it consistently right after cleansing, I felt moisturized without any dryness, and the pores on my nose, which were a concern, also seem to have shrunk. I think I'll continue to use it steadily! I would recommend it to friends who are concerned about pores and uneven skin texture!

#Youtuber

jde****, 09/12/2023

➡️ Which Influencers Mentioned This Product? 🔥

How is #VT Cosmetics Reedle Shot💉Doing in Japanese e-Commerces?

From the second half of 2023 to February 2024, let's take a look at VT Cosmetics' performance in the Japanese ecommerce market. Firstly, on Qoo, the Reedle Shot product sold 30,077 units and achieved a total of 45,386 reviews! Additionally, @cosme and Rakuten recorded daily rankings in the top spot, with 722 reviews during the period. So, what aspects of Reedle Shot satisfied and led Japanese consumers to purchase it?

source: Trendier Beauty, Qoo10 / Rakuten / @cosme, July 2023 - February 2024, Competitive Business Performance Analysis - VT | IMG: Official Image

Qoo10

[NEW 50/1000] Reedle Shot 100 / 300 / 700

4,730 JPY

Sales ▲ 30,077

45,386 Total Accumulated Reviews

Rakuten

Reedle Shot 100 ( Booster Essence/ 50ml)】 

2,740 JPY

September 2023 Daily Rank 1st

338 Total Accumulated Reviews

@cosme

Reedle Shot 100

3,520 JPY

 Periodical Review ▲ 722

947 Total Accumulated Reviews

➡️ Other Popular Products? 🔥

NEW】
Reedle Shot Cleanser (Gel/Milk)

#Cica

#Pores

#Skin Texture

11,269 sold!

🚀

2,530 JPY

Enhanced Skincare Absorption! 🆙 Even if it stings a bit, if it means better pore improvement and skin turnover...

Upon reviewing related reviews, it's evident that many users experience some discomfort, similar to Korea. However, there are also reviews expressing satisfaction with the perceived benefits of slow-aging functional products, particularly in assisting the absorption of #retinol, improving pores, and enhancing skin turnover.

Source: Trendier Beauty, Qoo10/Rakuten/@cosme, July 2023 ~ February 2024, Product Detailed Report - VT

r1n***, 01/09/2023

03/12/2023

➡️  VT Reedle Shot Review Highlights! 🗣️

At first, it was quite painful, but as you continue, you become accustomed to the discomfort. The thinner areas of the skin may become slightly red, but by the next morning, it improves. It seems like the absorption of skincare products, such as cosmetics, has increased, as the skin feels moisturized in the morning, indicating an effective result.

#Absorption

I started using it about once a week, and now I'm using it every three days. Since I've been using retinol regularly and have also tried VOS at a salon before, I didn't experience any redness or swelling. I haven't finished it yet, but I'm satisfied because my pores seem to be shrinking. Considering salon care, it's quite affordable. I was worried that it might not be effective if it didn't sting the next morning, but it seems like my skin has just become less sensitive. Haha, I plan to reorder when I'm finished.

#Pores

I decided to start with 100 because I was a bit scared. Haha. At first, it wasn't as painful as I thought. However, on some days, there was stronger irritation, so I realized it might vary depending on my skin condition. Personally, I feel a sensation like carbonation popping on my skin, or like when you press a cotton pad (or magic tape) against your skin. However, I think it varies from person to person. Also, after applying it, I noticed that the tingling sensation continues when I apply skincare products like toner, lotion, and serum. Since I have aging skin, I hope the skin turnover improves so that the serum absorbs better.

#Turnover

5581***, 06/07/2023

➡️ Which Influencers Mentioned This Product? 🔥

How is #VT Reedle Shot in Southeast Asia and the United States?

Upon analyzing the Shopee data from Malaysia and Singapore in Southeast Asia, it was evident that both countries have experienced a recent surge in sales! Reviews, particularly on Instagram and from Korean beauty YouTubers, indicate a trend of purchasing. Users expressed satisfaction with the improvement in #trouble marks. On Amazon US, the product has accumulated 639 reviews, with some users initially concerned about sensitive skin but ultimately satisfied with its ability to create #Glowing Skin and a #Glass Skin effect.

Source: Trendier Beauty, Shopee Singapore/Shopee Malaysia/Amazon US, July 2023 ~ March 2024, Competitor Sales Performance Analysis - VT | IMG: Official Image

➡️ How is Reedle Shot doing on Shopee Malaysia 🇲🇾 ?

[VT] REEDLE SHOT 100 / 300 / 700 skin starter, skin absorption improvement <Official Flagship>

1,051 Sold!

MYR 148.95

➡️ How is Reedle Shot doing on Shopee Singapore 🇸🇬 ?

[VT] REEDLE SHOT 100 / 300 / 700 skin starter, skin absorption improvment [Official Flagship]

2,509 Sold!

 SGD 47.5

➡️ How is Reedle Shot doing on US Amazon 🇺🇸 ? 

VT COSMETICS CICA Reedle Shot 100 Essence | Daily Face Essence, Centella Complex, Hyaluronic Acid, Green Propolis Extract for All Skin Types 1.69Fl Oz (50ml)

 639 Total Reviews

USD 37.00

Skin Suitability: Suitable for combination skin type, no irritation on my skin
Absorption: Good and fast
I love VT Cosmetics 🇰🇷💚... I kept seeing Reedle Shot 100 on Instagram, so I couldn't resist buying it. This product is truly the treasure (holy grail) of my daily skincare routine because the advertisement is real. I always envied people with flawless skin without any imperfections... I never thought I would be one of them. I was completely wrong. VT Cosmetics played a huge role in overcoming my skin concerns from day one. I encourage you all to try VT Cosmetics like I did and experience its amazing effects!

Second purchase from VT! Despite the Christmas season, fast delivery. The well-packaged items arrived in good condition. Many thanks for the free gifts and samples! Tried Reedle Shot 100 and fell in love, so purchased others like Reedle Shot 300 and Reedle Shot 700 as well! It suits my troubled skin really well! Acne scars are healing really quickly too! Will definitely purchase again. Thank you!

I'm amazed at how much my skin has improved after using this product for just 3 days in my skincare routine (nighttime)! At first, I was worried it might sting a bit because it felt like "tiny acupuncture needles," and my skin is sensitive, so I hesitated to use it. But the next morning, my skin felt firm, moisturized, and had a radiant glow! I've always wanted "glass skin," and I feel like I can achieve that with this product. I noticed that my foundation goes on smoother and blends better when I apply makeup.

5-1. Marketing Keyword Reports

Q1 2024 #Color Correcting Base Makeup Market - Detailed Page Keyword Analysis

#Coverage

Products mentioned 🔺28

#Natural

Products mentioned 🔺23

#Bright

Products mentioned 🔺22

#Thinly

Products mentioned 🔺21

#Redness

Products mentioned 🔺20

#Soft

Products mentioned 🔺19

#Correcting

Products mentioned 🔺19

#Moistly

Products mentioned 🔺19

#Pink

Products mentioned 🔺18

#Powder

Products mentioned 🔺17

#Light

Products mentioned 🔺17

#Stick

Products mentioned 🔺16

#Clearly

Products mentioned 🔺16

#Recommend

Products mentioned 🔺15

#Beautiful

Products mentioned 🔺15

#ToneUp

Products mentioned 🔺15

#Beige

Products mentioned 🔺14

#Dull

Products mentioned 🔺14

#Clear

Products mentioned 🔺14

#Present

Products mentioned 🔺13

Top 20 Marketing Keywords Mentioned for Color Correcting Base at Olive Young 🎨 🏃🏻‍♀️

"Here are the top 20 keywords based on the increase in product mentions among the top 100 marketing keywords for #color correcting products on Olive Young's detailed pages in the first quarter of 2024. High growth rates were observed in keywords related to formulation/finish such as #light, #natural, and #redness. What are the representative popular rising products that used these marketing keywords?"

👑

Source: Trendier Market Research, Olive Young, January-March 2024, Base Makeup/Sun Care Overall Category, Detailed Page Keyword Analysis for Products Using #ColorCorrecting/Lavender/Mint Related Keywords (Ingredients/Efficacy/Formulation Groups)

#Healthy Glow

#Bright

#Light

#Thinly

#Moisturizing

#Cica

Take a Peek at the Product Detailed Page 👀

Jung Saem Mool

Jung Saem Mool Skin Setting Base 40ml 6 varieties

Average Price

28,800 KRW (Discount10%)

Total Number of Reviews

1,127 Reviews

Best Rank

2nd

#HealthySkinToneUp / #PinkToneUp / #MoistureLockSetting / #RednessCorrectionSetting / #OilControlPoreMinimizing / #MoistureGlow / #PowerNaturalCoverage / #BaseForMen

Main Efficacy Keywords 🌟

Main Marketing Keywords 💙

Take a look at their Broadcast & Social Media Mentions 👀

#Redness

#Radiance

#Pink

#Tone Up

#Correcting

#Glow

Marketing Points for Popular Rising #Color Correcting + Light Base Products🌟

Q1 2024 Color Correcting Base Makeup Market - Rise in Popularity

Source: Trendier Market Research, Olive Young, January-March 2024, Market Research on #ColorCorrecting Related Keywords - Base Makeup Category

#Actress

#Natural

#Boosting

#Mint

#Lavender

#Moisturizing

#Tone Up

#Long-lasting

#Correction

#Glow

#Radiance

#Sunscreen

Take a Peek at the Product Detailed Page 👀

Take a look at their Broadcast & Social Media Mentions 👀

KLAVUU

KLAVUU Ideal Actress Backstage CreamSPF30 30ml (Choose 1/3)

Average Price

Total Number of Reviews

202 Reviews

Best Rank

2nd

#NomadSettlementEssential / #IronWallMakeup / #MakeupBoosting / #DullSkinToneCorrection /
#YellowSkinToneCorrection / #RedSkinToneCorrection / #PoreCoverage / #StubbornBlemishCoverage

Main Efficacy Keywords 🌟

Main Marketing Keywords 💙

16,800 KRW (Discount 40%)

Marketing Points for Popular Rising #Color Correcting + Natural Base Products🌟

Q1 2024 Color Correcting Base Makeup Market - Rise in Popularity

Source: Trendier Market Research, Olive Young, January-March 2024, Market Research on #ColorCorrecting Related Keywords - Base Makeup Category

#Vitality

#Liquid

#Natural

#Mint

#Fresh

#Moist

#Correcting

#Tone Up

#Long-lasting

#Redness

#Cover

#Flushing

Take a Peek at the Product Detailed Page 👀

Take a look at their Broadcast & Social Media Mentions 👀

Luna

[Sakura PICK] Luna Long-lasting Corrector (Mint Green/Pure Lavender)

Average Price

Total Number of Reviews

2,289 Reviews

Best Rank

9th

#LongLasting / #ClearToneCorrection / #RadiantToneUp / #ToneBalancer / #ComplementaryColorUsage / #CustomizedForSkinConcerns / #MatchedToneCorrection / #Moisturizing / #Naturally

Main Efficacy Keywords 🌟

Main Marketing Keywords 💙

14,000 KRW (Discount 20%)

Marketing Points for Popular Rising #Color Correcting + Redness Base Products🌟

Q1 2024 Color Correcting Base Makeup Market - Rise in Popularity

Source: Trendier Market Research, Olive Young, January-March 2024, Market Research on #ColorCorrecting Related Keywords - Base Makeup Category

5-2. Review Keyword Reports

What needs are being addressed by #Microbiome products that are gaining
attention in the global beauty market?

What keywords are consumers mentioning in their reviews of #microbiome skincare and makeup products in the U.S. market?

An analysis of Sephora reviews shows an increase in the keyword #sensitive skin. Additionally, concerns about #dehydration are also rising as a key topic in reviews of microbiome products. Let's take a closer look at each of these rising keywords. 👀

Q4 2023 

Source: Trendier Market Research, Sephora_US, 2023.10.01~2023.12.31, #Microbiome/Probiotic Market Research (Skincare, Makeup Categories), Review Keyword Analysis (QoQ Comparison)

#Sensitive Skin

Rising Review Keyword

#Dehydration

Rising Review Keyword

Combining clean beauty with technology, Biossance ranks as the most mentioned brand!

>

➡️  Which brands are most mentioned for #sensitive skin?

Biossance

Tata Harper

TULA Skincare

Glow Recipe

KORRES

➡️  Biossance: Top Product in Reviews! 🔥

Biossance

Squalane + Probiotic Balancing Gel Moisturizer

US$51.30

>

#Redness

#Squalane

#Probiotic

#Microbiome Rising Keyword #Sensitive Skin

In the Q4 2023 Sephora #microbiome reviews, there was an increase in the keyword #sensitive skin type! The brand most frequently mentioned in relation to #sensitive skin was "Biossance," particularly for their "Squalane + Probiotic Balancing Gel Moisturizer." What aspects of this product are consumers most satisfied with?

Source: Trendier Beauty, Sephora_US, 01/10/2023~31/12/2023, Keyword Detailed Report - Sensitive Skin | IMG: Official Website

A highly absorbent gel formula with probiotics,
Unscented & squalane for sensitive skin, providing targeted anti-inflammatory benefits 🏹

AliceintheRabbitHole | 43.8k Subscribers

Best & Worst of Biossance

When washing your face, you remove both good and bad bacteria. Adding probiotics to your skincare routine helps replenish the good bacteria. This unscented product is beneficial for inflammation and redness, which is why it was well-received.

➡️  Biossance Product Review Highlights! 🗣️

I have very sensitive skin, so I usually stick to a fixed skincare routine. One day, when my skin was extremely irritated, I tried this product. I liked that it has clean ingredients and is unscented. Despite being a gel type, it’s smooth, absorbs quickly, and keeps my skin hydrated all day long.

#Sensitive Skin

I really loved this product! Overall, my skin felt much smoother, and the redness seemed to decrease. I also appreciated that it’s a moisturizer with probiotics and squalane!

#Probiotics

I've been using this product twice a day for over a week now, and I've already noticed a significant difference. I have combination skin with oiliness in the T-zone, but after using this product, I've noticed a reduction in excess oil and redness on my skin.

#Redness

2469546852,10-11-2023

10287179095,22-12-2023

7336963473,20-12-2023

Source: Trendier Beauty, Sephora_US, October~December 2023, Product Detailed Report - Biossance

Bringing a spoonful of probiotic to your desired results, TULA Skincare is rising.

>

➡️  Which brands are most mentioned for #dehydration?

Biossance

TULA Skincare

Tata Harper

Kosas

SEPHORA COLLECTION

➡️  TULA Skincare: Top Product in Reviews! 🔥

TULA Skincare

Bedtime Bright™ Vita-Charge™ Overnight Brightening Treatment with Niacinamide & Vitamin C

US$55.10

>

#VitaminC

#CleanBeauty

#Wrinkles

#Microbiome Rising Keyword #Dehydration

In the Q4 2023 reviews, there was a rising trend in the keyword #dehydration compared to the previous quarter! Among the brands mentioned in relation to #dehydration, "TULA Skincare" stood out with a recent surge in reviews. Among their products, "Bedtime Bright™ Vita-Charge™ Overnight Brightening Treatment with Niacinamide & Vitamin C" was the most mentioned. How do consumers use and enjoy this product?

Source: Trendier Beauty, Sephora_US, 01/10/2023~31/12/2023, Keyword Detailed Report  - Dehydration | IMG: Official Website

Packed with whitening ingredients and
boosted with probiotics 🚀 A texture that focuses on providing moisture, never drying out throughout the night

Beige Ojai | 189k Subscribers

😱THESE PRODUCTS CHANGED MY SKIN! ANTI AGING SKINCARE MUST HAVES+ TULA SKINCARE WINTER ESSENTIALS 🙌🏽

This product helps facilitate the natural repair of the skin overnight, resulting in a brighter complexion when you wake up. The difference in appearance upon waking up with or without applying this product is significant. With ingredients like Vitamin C and probiotics, it helps prevent aging and fills in wrinkles, giving a glowing effect.

➡️   TULA Skincare Product Review Highlights! 🗣️

I love how convenient it is to use this product alone for my nighttime brightening treatment. Instead of using separate products with niacinamide, vitamin C, AHA, and other ingredients, this product is an all-in-one solution.

#All-in-One

Applying it to my face makes my skin incredibly smooth. I wanted to try it for at least a week, but I can confidently say my skin has already improved. It evens out my skin texture and brings a radiant glow to my entire face.

#Skin Texture

I use it every night, but I can't shake off the sticky feeling after applying it. It's true that my skin, which is oily/combination and acne-prone, has noticeably brightened. However, because of the texture and the experience after application, I don't think I'll continue including this product in my routine.

#Sticky

1638394132,31-12-2023

5524357110,06-12-2023

35696083517,29-12-2023

Source: Trendier Beauty, Sephora_US, October-December2023, Product Detailed Report - TULA Skincare

5-3. Ingredient Reports

Trending Ingredients seen in #Glass Skin Skincare Products!

2023 Olive Young Q4 #Skin Texture care skincare : Trending ingredient keyword Search 

source: Trendier Beauty, Olive Young, 10~12/2023, #turnover cycle/bumpy market research, skincare category

➡️ Top 5 most used keywords 👑

🌟 What is the 'Trending' ingredient in product detail pages in Q4 2023? 👀

Fermented

Ingredients

Hyaluronic acid

Adenosine

PHA

Glycerin

AHA

29 Products

(🔺7 - QoQ )

💚 Number of #Skin Texture Care products

🧪 Ingredient Keywords Used 

➡️ 115

229 Types

Hyaluronic
Acid

Leucine

37 Products

(🔺5 - QoQ)

37 Products

(🔺5 - QoQ )

#3 HOT Ingredients : Top Products For Top Keywords!

#HyaluronicAcid

#Leucine

#Fermented Ingredient

Fusidyne

[Anda PICK] Fusidyne Derma Trouble Balancing Serum 40g

KRW 35,000

Yeast fermentation

Ingredients

Fusidium Coccineum Ferment Extract Filtrate

Aspergillus Ferment

Gluconolactone

Succinic acid

Cryptomeria Japonica Leaf Extract

Triticum Vulgare (Wheat) Seed Extract)

Niacinamide

Sodium Hyaluronate

Hydrolyzed Hyaluronic acid

Allantoin

vegetable squalane

Panthenol

Fructooligosaccharides

Tromethamine

Eclipta Prostrata Leaf Extract

Ingredients

Glutamic Acid

Centella Asiatica Extract

Aspartic Acid

Adenosine

Leucine

Lysine

Threonine

Proline

source: Trendier Beauty, Olive Young, Oct~Dec/2023, Product Detail Report - Fusidyne / SNature / VT

2023 Olive Young Q4 #Skin Texture care skincare : Trending ingredient keyword Search 

Snature

[Limited Edition] SNature Aqua Squalane Serum 50ml Set(+50ml Refill+Moisturizing Cream 10ml)

KRW 22,900
(Discount 34%)

KRW 24,800
(Discount 22%)

Ingredients

VT cosmetics

[Arang Pick] VT Reedle Shot 100 Essence 50ml

#Numbuzin Toner Mentioned in Product Detail page!

Main Ingredients 🌟

Main Efficacy 💄

In #Skin Texture Care, Q4 2023 New Ingredient Keyword : #coix seed extract 🆕

Numbuzin

[DewyGlow] Numbuzin 3 Line Essence Toner 300ml Jumbo Sized

8th

Top rank

Price

#Pores

#Shine

#Irritation

#Elasticity

#Glowing

#Baby-like

#Yeast

#Rice

#Lactobacillus

#Fermented ingredients 

#Beans

#Coix Seed

Recent Sales Ranking 📈

Total Reviews

2,093

Fermented ingredients can fix lots of skin probs like texture, bounciness, pores, and brightness. This product's got a mega load of 50 fermented things packed in, so it works on your skin from deep inside to the outside, making it super stable and effective.

₩32,000

SNS Reviews! 🔊

cc) N-years must have for‼️ The Real Secret to Manage Pores and Make Clear Skin✨Even Compared to department store brands, this is the best !!!ㅣArang

Arang  |  Subscriber: 409K

source: Trendier Beauty, Olive Young, Oct~Dec/2023, Product Detail Report - Numbuzin

6. Analyst Reports /
Seminar Presentation

[코스모뷰티]제본용 컨텐츠 - 영어

By measurecommerce

[코스모뷰티]제본용 컨텐츠 - 영어

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