

Korean #CleanBeauty/Vegan New Trending Products!

Compilation of New Clean Beauty/Vegan Skincare Brands and Featured Products in July 2023!
Source: Trendier Market Research, Olive Young, July 2023, #CleanBeauty/Vegan New Product Research
New products that stands out 🆕

Bring Green
Bring Green Zinc Tea Tree 1.2% Traces Serum 25mL
₩15,600원 | 11.69 USD (Sale 29%)

The Ordinary
[Exclusive/Large Size] The Ordinary Niacinamide 10% + Zinc 1% 120ml
₩22,040원 | 16.51 USD (Sale 5%)

The Lab
The Lab ExperTrue
Tension Serum 30ml
₩19,000원 | 14.23 USD (Sale 32%)

Beauty of Joseon
Beauty of Joseon Glow Serum Propolis + Niacinamide 30ml
₩13,600원 | 10.19 USD (Sale 20%)
No. of new products
All products*
Average price
2
50
3
The Ordinary
₩15,919 | 11.93 USD
3
11
2
The Lab
₩23,241 | 17.41 USD
1
7
5
Bring Green
₩16,978 | 12.72 USD
4
19
1
Goodal
₩26,259 | 19.67 USD
5
7
1
Beplain
₩20,923 | 15.67 USD
6
4
1
Essenherb
₩18,091 | 13.55 USD
7
6
1
S.Nature
₩18,755 | 14.05 USD
8
10
1
Inisfree
₩24,824 | 18.60 USD
9
1
1
Beauty of Joseon
₩13,600 | 10.19 USD
10
16
1
Torriden
₩21,156 | 15.85 USD
No. of new products

*All products that are registered in the Brands, that includes keyword "Vegan" in Olive Young Korea Official Website

Detailed Analysis of New Trending Arrivals! 🔍


Bring Green
Bring Green Zinc Tea Tree 1.2% Traces Serum 25mL
Deep dive into the brand's social media presence 👀
Date Registered in Olive Young
2023-07-12

Bring Green & #ZeroBaseOne #Hanbin #Hao #Yujin
#3DaySerum #Vegan #TroubleSerum
Reviews in July
147x
Price
₩15,600원 |11.69 USD (29% Sale)
#Repair
Important Trend Points 🌟
#Pore
#Sensitive skin
#Zinc
#Tea tree
#Houttuynia Cordata
Strong Rise within a Month
of Launch 📈
6th place in the ranking

The Ordinary
[Exclusive/Large Size] The Ordinary Niacinamide 10% + Zinc 1% 120ml
Date Registered in Olive Young
2023-07-12
Price
₩22,040원 | 16.51 USD (5% Sale)
#Frizzy
Important Trend Points 🌟
#Pore
#Skin Barrier
#Zinc
#Niacinamide
#Mineral
#Revitalized Large-Size
Planning 🔥
Deep dive into the brand's social media presence 👀
7th place in the ranking

Detailed Analysis of New Trending Arrivals! 🔍


The Lab
The Lab ExperTrue
Tension Serum 30ml
Deep dive into the brand's social media presence 👀
#FreshElasticity #Pores #SlowAging #LowIrritation #SensitiveSkin #PoreCare #TroubleProne
#Pore
Important Trend Points 🌟
#Sensitive skin
#Elasticity
#Collagen
#EcoFriendly
#Non comedogenic
The Launch of
Aging Care Line 🔥
16th place in the ranking


Beauty of Joseon
Beauty of Joseon Glow Serum Propolis + Niacinamide 30ml
Date Registered in Olive Young
2023-07-24
Price
₩13,600원 | 10.19 USD (20% Sale)
#Radiance
Important Trend Points 🌟
#Nourishing
#Smooth
#Propolis
#EWG
#Green tea
Global Hot Brands
These days 🔥
Deep dive into the brand's social media presence 👀
New Trends
#RadiantFinish #SkinRadiance #Hydration #FastAbsorption #NonSticky
Date Registered in Olive Young
2023-07-03
Price
₩19,000원 | 14.23 USD (32% Sale)


Serum
Moisturizer
Most Used Ingredients in Trending Toner, Serum and Moisturizer
Toner
Niacinamide
Vitamin C
Collagen
Sodium Hyaluronate
Centella Asiatica
Salicylic Acid
Allantion

First half 2023 : Most used ingredients in Trending Skincare
4.2M x
3.1M x
2.4M x
2.2M x
1.6M x
1.3M x
1.1M x
Source: Trendier Market Research, Shopee, January - June 2023, #ingredients volume in serum category
Vitamin C
Collagen
Sodium Hyaluronate
Centella Asiatica
Salicylic Acid
Allantion
Vitamin C
Collagen
Sodium Hyaluronate
Centella Asiatica
Salicylic Acid
Allantion
Niacinamide
Ceramide
Sodium Hyaluronate
Collagen
Glycerin
Centella Asiatica
Ingredient
Niacinamide
AHA
Centella Asiatica
Allantoin
Sodium Hyaluronate
Milk
Lemon
Volume
Ingredient
Volume
Ingredient
Volume
Niacinamide
Sodium Hyaluronate
798k
549k
479k
2.2M
434k
416k
400k
3.1M
2.4M
2.2M
1.6M
1.3M
1.1M
1.7M
1.7M
1.5M
1.0M
1.0M
938k
4.2M
2.1M

First half 2023 : Most used ingredients in Trending Moisturizer

*Total units sold which contain keyword "Niacinamide" from Trendier Insights Dashboard
🌟 TOP INGREDIENT
#SOMEBYMI
#WARDAH
#NPURE
#SKINTIFIC
#AVOSKIN
Brands using keyword "Niacinamide" most often :

WARDAH Lightening
Face Toner 125 ml
#mencerahkan #natural #gentle #kulitnormal
Wardah

Whitelab Brightening Toner
#collagen #hyalucomplex-10 #kusam #mencerahkan
Whitelab

NPURE Hydrating Acne Toner
#berjerawat #acneprone #cica #mencerahkan
NPURE
Top-reviewed Niacinamide Toners**
Leading Toner Ingredients : #Niacinamide
NIACINAMIDE
🧪Niacinamide
Niacinamide helps build cells in the skin while also protecting them from environmental stresses, such as sunlight, pollution, and toxins
**Data was taken from toner products with the keyword 'niacinamide,' with the highest number of reviews in August 2023 on the Shopee platform.
🧪 Total Volume
798,121
Total units sold that contains keyword Niacinamide*

First half 2023 : Most used ingredients in Trending Serum

🌟 TOP INGREDIENT
NIACINAMIDE
#SKINTIFIC
#AZARINE
#IMPLORA
#HANASUI
#SOMETHINC
🧪Niacinamide
Niacinamide helps build cells in the skin while also protecting them from environmental stresses, such as sunlight, pollution, and toxins
Brands using keyword "Niacinamide" most often :

N10-Dose+ Intense Brightening Serum Niacinamide 10%
#mencerahkan #niaciniamide #collagen
Whitelab

5% Niacinamide + Moisture Sabi Beet
#niacinamide #beet #kusam
Somethinc

Whitening Brightly Ever After Package Limited Edition
#cerah #rose #gluthatione
Scarlett
**Data was taken from serum products with the keyword 'niacinamide,' with the highest number of reviews in August 2023 on the Shopee platform.
Top-reviewed Niacinamide Serums **
Top Serum Ingredient : #Niacinamide
🧪 Total Volume
4,277,158
Total units sold that contains keyword Niacinamide*
*Total units sold which contain keyword "Niacinamide" from Trendier Insights Dashboard

First half 2023 : Most used ingredients in Trending Moisturizer

🌟 TOP INGREDIENT
SODIUM HYALURONATE
#THEORIGINOTE
#PONDS
#AZARINE
#SKINTIFIC
#WARDAH
🧪Sodium Hyaluronate
Sodium hyaluronate is a derivative of hyaluronic acid. It has many uses, including the treatment of arthritis, dry eyes, ulcers, and wounds.
Brands using keyword "Sodium Hyaluronate" most often :

Hyalucera Moisturizer Gel
#ceramide #merawat #skinbarrier #menghidrasi
The Originote

Sunglow, Sunwhite & Whitening Daily Cream
#glowing #whitening #melindungi #berminyak
MS Glow

X Dion Mulya Moist in Jar
Daily Soothing Moisturizer
#melembabkan #soothing #daily
The Aesthetic Skin
Top Moisturizer Ingredient : #SodiumHyaluronate
Top-reviewed Sodium H Moisturizers*
🧪 Total Volume
2,147,431
**Data was taken from moisturizer products with the keyword 'Sodium Hyaluronate,' with the highest number of reviews in August 2023 on the Shopee platform.
Total units sold that contains keyword Sodium Hyaluronate*
*Total units sold which contain keyword "Niacinamide" from Trendier Insights Dashboard

Top 10 K-Beauty Skincare Products Trends to Benchmark with Rapidly Rising #Vegan Review Rankings!
Source: Trendier Dashboard, Olive Young, July 2023, #Vegan Market Research, Rapidly Rising Reviewed Products - Skincare |
Image Source: Seoul Economy (Isoid), Olive Young (Beplain, Bring Green, D'Ordinary, Torriden)

Data based K-Beauty skincare trends in July, 2023 🏆

🚀
#Cica
#Panhenol
#Bulgarian Rose
#Cica

#US Product Trending in Korea
Beplain
Beplain Centella Terol Ampoule 30ml Set (+15ml + 1 Sheet Mask)
30ml
20,800 KRW | 15.60 USD
10th
Reviews ▲ 104
BPOM Approved ✅ , Benchmark This 1st Rank Trending Items : Torriden Dive in Serum
Source: Trendier Market Research, Olive Young, July 2023, #Vegan Market Research, Rapidly Rising Reviewed Products - Skincare |
Image Source: Olive Young Website


#Hyaluronic Acid
#White Truffle
🚀
#Panthenol
#Squalene
#Hyaluronic Acid

Data based K-Beauty skincare trends in July, 2023 🏆
TOP to Benchmark!
New Rising to Benchmark!
Exploring the Surge in #Vegan Reviews for
Skincare Trending Products!

Trend points to remember🌟
#Pore care
#Repair
#SensitiveSkin
#Zinc
#Teatree
#Liposome
Daily Review Chart after Release 📈
New and already trending within 3 weeks of launching!

Bring Green
Bring Green Zinc Tea Tree
1.2% Traces Serum 25mL
11.70 USD
(29% Sale)
Price
81%
July review ratio
132
Accumulated reviews
107
Review count
9th
Trend points to remember🌟
#ToneUp
#Cover
#Sunscreen
#HyaluronicAcid
#EcoFriendly
#Botanical
Plus 10
Daily Review Chart after Release 📈
Reviews are Skyrocketing! 📈

Nine Wishes
Nine Wishes Vegan White Tone-Up Cream 50ml
16.50 USD
Price
51%
July review ratio
363
Accumulated reviews
189
Review count
4th



Source: Trendier Market Research, Olive Young, July 2023, #Vegan Market Research, Rapidly Rising Reviewed Products - Skincare
Deep Dive into the Newly Product Launched:
Bring Green and Nine Wishes


Bring Green
Bring Green Zinc Tea Tree
1.2% Traces Serum 25mL
Customer Profile Summary Based
on Purchase Reviews 🌟
9th

Nine Wishes
Nine Wishes Vegan White Tone-Up Cream 50ml
Customer Profile Summary Based
on Purchase Reviews 🌟
4th
Source: Trendier Market Research, Olive Young, July 2023, #Vegan Market Research, Rapidly Rising Reviewed Products - Skincare




Social Media Presence 📱
In addition to the recently released serum, the brand collaborated with the K-pop idol from #zerobaseone to generate excitement in the market. As a result, the product reached the TOP 10 within just a few weeks.
Social Media Presence 📱

Nine Wishes collaborated with
K-pop singer #KwonEunBi to generate excitement in the market

5 Trending Indonesian Moisturizers to watch:
Learn Which One We Should Take as a Reference!
Source: Trendier Dashboard, Shopee, Q2 2023, Sales trending products : Moisturizer |
Image Source: Shopee (BIOAQUA, The originote, skintific)

Data Based Indonesian Moisturizer Trends in Q2 2023 🏆




Fatya Biya
623K Views
908K Subscribers
TOP
YOUTUBE
VIDEOS
Christina Immanuel
4.2M Views
397K Subscribers
TOP
YOUTUBE
VIDEOS
Michelle Brigitta
228K Views
21.6K Subscribers
TOP
YOUTUBE
VIDEOS
Analyze the Unique Trends of Each Brand and Apply Them to Enhance Your Business Strategies ☝️💡
#Ceramide
#Sodium Hyaluronate
Key Ingredients
Key Efficacy
#Skin Barrier
#Menghidrasi
The Originote
Hyalucera Moisturizer
Total Revenue Q2 2023*
Rp. 8.223.012.000
SKINTIFIC 5X Ceramide
Barrier Moisture Gel
Total Revenue Q2 2023*
Rp. 6.583.374.500
#Ceramide
#Collagen
Key Ingredients
Key Efficacy
#Repairing
#Skin Barrier
#Niacinamide
#Arbutin
Key Ingredients
Key Efficacy
#Mencerahkan
#Menyamarkan
SKINTIFIC MSH Niacinamide
Brightening Moisture Gel
Total Revenue Q2 2023*
Rp. 5.255.012.500
Source: Trendier Dashboard, Shopee, Q2 2023, Sales trending products : Moisturizer |
Image Source: Shopee (The originote, skintific)

*Total Sales Revenue = units sold x price per unit


Putri Yustika
24K Views
406K Subscribers
TOP
YOUTUBE
VIDEOS
Skin Oppa
186k Views
68.1k Subscribers
TOP
YOUTUBE
VIDEOS
Analyze the Unique Trends of Each Brand and Apply Them to Enhance Your Business Strategies ☝️💡
#Ceramide
#Retinol
Key Ingredients
Key Efficacy
#Melembabkan
#Merawat
The Originote
Ceratinol Moisturizer
Total Revenue Q2 2023*
Rp. 1.848.440.000
#Ceramide
#Centella Asiatica
Key Ingredients
Key Efficacy
#Menutrisi
#Mencerahkan
BIOAQUA 7X Ceramide
Barrier Repair Cream
Total Revenue Q2 2023*
Rp. 1.202.281.200
Source: Trendier Dashboard, Shopee, Q2 2023, Sales trending products : Moisturizer |
Image Source: Shopee (BIOAQUA, The originote)
*Total Sales Revenue = units sold x price per unit

3 Korean Brands Taking the Lead :
Compare and Analyze These Trendsetting Brands!

Moisture Battle of #K-Beauty Trends - Discover the Latest Trends in Clean Beauty

Text






Explore the current South Korean sensations with this mini insights, delving into trending brands such as The Lab by Blanc Doux, Round Lab, and Torriden. Uncover the unique strengths and market-defining trends of each. Seize this opportunity to adapt and elevate your business with these dynamic industry insights!
The Lab vs Round Lab vs Torriden Key Trends ⚠️

Source: Trendier Market Research, Olive Young, July 2023, Competitor Analysis - Torriden/Round Lab/The Lab by Blanc Doux, Keyword Rankings
#Mint
Key Ingredients
#HyaluronicAcid
#Repair
#Calming
Key Efficacy
#Cica
#DeadSkinCells
#SensitiveSkin
Marketing Keywords
#24Hours
#SensitiveSkinFriendly
#Gentle
Reviews Keywords
#Hypoallergenic
#Moisturizing
#Panthenol
Key Ingredients
#HyaluronicAcid
#DeadSkinCells
#Soothing
Key Efficacy
#Allantoin
#HydrationBoost
#EcoFriendly
Marketing Keywords
#SensitiveSkin
#Summer
#Mild
Reviews Keywords
#DrySkin
#Trouble
#LowAcid
Key Ingredients
#Allantoin
#Calming
#Clean
Key Efficacy
#HyaluronicAcid
#Repair
#Vegan
Marketing Keywords
#LowpH
#Dry
#Moisture
Reviews Keywords
#Clean
#Soothes



>> Do you need the whole trend keywords?

#The Lab Product Trends Collection (July, 2023) 🗂️

Top 3 Increasing Products 🔥

The Lab Low Molecular Hyaluronic Acid Toner (Main Product 500ml + Gift)
|
|
₩28,900원 | 21.65 USD (SALE 15%)

The Lab Low Molecular Hyaluronic Acid Calming+ Cream (Main Product 80ml + Gift)
₩23,500원 | 17.60 USD (SALE 32%)

The Lab by Blanc Doux Oligo Hyaluronic Acid 5000 Toner (200ml + 200ml Refill Set)
₩22,500원 | 16.86 USD (SALE 22%)

The Lab by Blanc Doux Expert
Lifting Pore Serum 30ml
₩19,000원 | 14.23 USD (SALE 32%)
New Trends to Watch 🌟

The Lab
The Lab by Blanc Doux Low Molecular Hyaluronic Acid Toner (Main Product 500ml + Additional 100ml as a Gift)
59
Review in July
1,461
Total Review Count
Most Trending Product
Review increase ▲ 59
Rank #15
#Gift #Big Szie
Rank #87
#Giveaway
Rank #83
#Giveaway, #Refill
2023/07/03 Launched
#Pore, #Collagen, #Elasticity
Costumer Profile 🔍
#Dry
#Sensitive
#Mild
#Low Molecular
#Big
Size
#Hyaluronic
Sales Trends 📈

Skin Type
Combination (44%)

Skin Tone
Warm tone (44%)

Skin Concern
Pore (15%)

Review increase ▲ 32
Review increase ▲ 28
Social Media Presence 🤳
Source: Trendier Market Research, Olive Young, July 2023, Competitor Analysis - The Lab mage Source: Olive Young

#Round Lab Product Trends Collection (July, 2023) 🗂️

Top 3 Increasing Products 🔥

Round Lab 1025 Dokdo Toner (Main Product 500ml + Additional 100ml as a Gift)
|
|
₩30,000원 | 22.47 USD

Round Lab 1025 Dokdo Toner (Main Product 200ml + Additional 50ml as a Gift)
₩15,000원 | 11.24 USD

Round Lab 1025
Dokdo Lotion 400ml
₩39,000원 | 29.22 USD

[NEW] Round Lab Cica Cream 80ml Set (+ Cica Cream 20ml)
₩26,900원 | 20.15 USD (SALE 20%)
New Trends to Watch 🌟

Round Lab
Round Lab 1025 Dokdo Toner (Main Product 500ml + Additional 100ml as a Gift)
156
Review in July
8,736
Total Review Count
Most Trending Product
Review increase ▲ 156
Rank #21
#Freebie, #LargeSize
Rank #40
#Freebies
Rank #27
#Freebies
2023/07/24 Launched
#Moisturizing, #Panthenol, #SkinBarrier
Costumer Profile 🔍
#Exfo
#Soothing
#Sea Water
#Low irritation
#Award winning
#Allantoin
Sales Trends 📈

Combination (37%)

Cool tone (37%)

Trouble (15%)

Review increase ▲ 123
Review increase ▲ 109
Social Media Presence 🤳
Skin Type
Skin Tone
Skin Concern
Source: Trendier Market Research, Olive Young, July 2023, Competitor Analysis - Round Lab Image Source: Olive Young

#Torriden Product Trends Collection (July, 2023) 🗂️

Source: Trendier Market Research, Olive Young, July 2023, Competitor Analysis - Torrden Image Source: Olive Young
Top 3 Increasing Products 🔥

Torriden Dive-In Low Molecular Hyaluronic Acid Serum Double Set (Buy 1 Get 1)
|
|
₩38,000원 | 28.47 USD

Torriden Dive-In Low Molecular Hyaluronic Acid Toner 300ml Set (+Gift)
₩14,970원 | 11.21 USD (SALE 28%)

Torriden Balance Ball Centella Calming Serum 50ml Set (+Gift)
₩16,100원 | 12.06 (SALE 30%)

Torriden Dive-In Serum + 50ml Refill Set + Soothing Cream 20ml
₩23,940원 | 17.93 USD (SALE 33%)
Promotion to Learn 🌟

Torriden
Torriden Dive-In Low Molecular Hyaluronic Acid Serum Double Set (Buy 1 Get 1)
503
8,578
Most Trending Product
Rank #5
#GiftIncluded, #Influencer, #DoublePlan, #LimitedEdition
Rank #20
#GiftIncluded #ExclusivePlan
Rank #3
#Exclusive Promotion
2023/07/31 Launched
#HyaluronicAcid #Clean #EcoFriendly
#Clean
#Repair
#Allantoin
#Low
Molecular
#Award winning
#Hyaluronic Acid



Pore (14%)

Review increase ▲ 503
Review increase ▲ 193
Review increase ▲ 140
Review in July
Total Review Count
Sales Trends 📈
Costumer Profile 🔍
Combination (43%)

Skin Type
Cool tone (26%)
Skin Tone
Skin Concern
Social Media Presence 🤳
4C, LC Tower, 186, Yanghwa-ro,
Mapo-Gu Seoul, Korea 04051
contact@measurecommerce.ai
More Info :
Dhilla Isthiari (Head of Data Business)
Email : dhilla@measurecommerce.ai
Whatsapp : +62 852 8029 8580

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